TONY PAWLI
PFISTER Infographic Pfister wanted to send a message to its stakeholders that business was healthy and partnering with Pfister was the right decision. But they didn't want to send something in the vein of a traditional annual report. They wanted a piece that could be quickly scanned and had the sense of fun their brand is known for. I designed a mailer with a gatefold that opened to reveal an oversized infographic that highlighted their high points and recent successes. The graphic received high client praise and lots of positive feedback from their customers, convincing them to continue the tradition in following years.
 © 202 Tony Pawli